Samantha Mascoe

Strategic Communication, Advocacy & Organizational Leadership

Pendleton, Indiana

samantha.mascoe@gmail.com

Communication- and advocacy-focused professional with experience in branding, organizational leadership, systems thinking, and community-centered initiatives. Skilled in strategic communication, project development, and collaborative problem-solving across professional and nonprofit environments.

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Professional Experience

Director of Marketing

Leaftech Ag | 2020-Present

  • Lead the company’s branding, marketing, and communication strategy across digital, print, packaging, trade show, and customer-facing platforms

  • Directed a full organizational rebrand focused on creating a cohesive, modern, and scalable public-facing identity.

  • Develop marketing materials, website content, promotional campaigns, product packaging, and multimedia assets supporting business growth and customer engagement.

  • Coordinate strategic communication initiatives while balancing long-term brand development with evolving organizational goals.

Senior Graphic Designer

Broadway Press | 2017-2019

  • Developed branding, promotional materials, websites, advertisements, email campaigns, and print media for a wide range of clients and industries.

  • Managed multiple creative projects simultaneously while maintaining deadlines and collaborating directly with customers to meet communication and marketing goals.

  • Assisted in strategic planning and proposal development for prospective clients and organizational campaigns.

  • Provided mentorship and creative guidance to junior designers and production staff.

Senior Quality Assurance Specialist

Reindeer Auto Relocation | 2012-2017

  • Coordinated communication between customers, transportation providers, and internal departments to ensure compliance with Department of Transportation regulations and operational standards.

  • Managed quality assurance processes, problem resolution, and customer support within a fast-paced logistics environment.

  • Assisted in maintaining organizational databases, workflow coordination, and service documentation.

  • Collaborated across teams to improve operational efficiency and customer experience outcomes.

Hospitality & Customer Relations Experience

Various Organizations | 2005-2023

  • Extensive experience working in high-volume, fast-paced customer service environments requiring adaptability, communication, conflict resolution, and multitasking under pressure.

  • Assisted in staff training, onboarding, workflow coordination, and customer experience initiatives across multiple organizations.

  • Developed strong interpersonal communication, team collaboration, and relationship-building skills through long-term customer-facing roles.

  • Consistently recognized for professionalism, efficiency, and ability to maintain composure and service quality in demanding environments.

Community Leadership and Advocacy

Board Member and Marketing Committee Chair

FUSE Inc | 2025-Present

  • Serve on the Board of Directors for a nonprofit organization supporting individuals and families within the disability community.

  • Lead the organization’s marketing committee and oversee branding, communication strategy, and public-facing outreach initiatives.

  • Contribute to statewide coalition and advocacy efforts addressing disability accessibility, inclusion, and public policy concerns.

  • Assist in organizational growth initiatives, community partnerships, fundraising visibility, and strategic planning efforts.

Program Coordinator

Pendleton Soccer Club | 2026-Present

  • Developed and launched an adaptive soccer program designed to create accessible recreational opportunities for children with disabilities.

  • Coordinated program structure, volunteer training, parent communication, accessibility planning, and community outreach initiatives.

  • Collaborated with coaches, volunteers, and families to create an inclusive and supportive program environment.

  • Assisted in developing long-term systems and organizational processes supporting future program growth and sustainability.

Education

Indiana University Indianapolis

Bachelors of General Studies | May 2026

Minors in English Literature & Legal Studies

Coursework focused on communication law, public policy, legal informatics, advocacy, and organizational communication.

Ivy Tech State College

Visual Communications | 2016-2017

Coursework focused on graphic design, multimedia communication, branding, visual storytelling, and digital media development.

Ball State University

Organizational Communications & Marketing | 2008-2011

Minors in Political Science

Focused studies in strategic communication, marketing, political systems, and organizational leadership.

Skills and Competencies

Communication & Strategy

  • Strategic Communication

  • Branding & Visual Identity

  • Public Speaking & Presentation

  • Community Outreach & Advocacy

  • Organizational Communication

  • Marketing Strategy

  • Project Coordination

Creative & Multimedia

  • Adobe Creative Suite
    (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, Acrobat)

  • Graphic Design

  • Multimedia Content Development

Technical & Administrative

  • Microsoft Office Suite
    (Word, Excel, PowerPoint, Outlook, Access)

  • Database & Information Management

  • Policy Analysis

  • Legal Research

  • Systems-Oriented Problem Solving

  • Website Content Management

  • Visual Storytelling

  • Video Editing & Production

  • Digital Workflow Organization

  • WordPress

  • Metadata Organization

  • Typing Proficiency (100+ WPM)

Research & Systems Thinking

  • Organizational Strategy

  • Process Development

  • Legal Informatics